Palo Alto

Team: Ryan Helps, Dhruvee Tyagi
Status: Produced

2023

Support Urbanista in designing the “essentials” TWS products, a single tech platform enabling two wearing styles that share the maximum no. of components and a refined industrial design identity.

Creating a new icon by introducing a shorter, wider stem. Embracing solidity & reducing visual clutter, by hiding details in part lines, minimizing parts & aiming for a mono-body look.

The signature front slice creates a new icon, and encourages play with a ‘fiddle factor’
‘Cocoon’ like a cradle that is de-technified, yet secure.
Overall softness increases pocket ability.